Mobile First Indexing: Relevant Practices for Your Website
Earlier this month Google made an important announcement about its search results indexing process. The search giant declared that they are planning to move away from desktop-based indexing to mobile-first indexing.
What is mobile-first indexing?
In mobile-first indexing, search algorithms give preference to the mobile version of a page to evaluate its position in the search results.
Reasons for the shift
The no. of mobile users have passed the number of desktop users worldwide
More people access Google through their phones than desktop computers
Yet, the current ranking system looks at the desktop version of a page to index it in the SERPs.
-However, for accessibility and UX reasons, it is recommended to have a mobile version ==> More hits
If you are a business owner without a mobile friendly website, you cannot afford to do so any longer. Website owners should realize that the majority of the traffic to their website in the future will be through mobile devices.