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Order Management System: Why Are Businesses So Obsessed with It?


When you receive a message saying ‘Your order has been shipped,’ it’s a great feeling, knowing your purchase is on its way without any hassle. But have you ever wondered how big companies manage to do this so smoothly every time? The secret lies in using advanced Order Management Systems (OMS).

An Order Management System is like the brain behind modern business operations. It handles everything from processing orders to managing inventory, shipping, and customer service. By automating these tasks, OMS reduces errors and speeds up the delivery process, making customers happier.

In this blog, we’ll take a closer look at Order Management Systems, explaining their key features and benefits. Whether you run a small online store or a large company, understanding OMS can help you improve your business and keep up with the competition.

Let’s start by understanding:

What Is An Order Management System?

An order management system (OMS) is a software solution that oversees the entire lifecycle of customer orders. It handles tasks like order entry, inventory management, order tracking, shipping, invoicing, and fulfillment. By streamlining these processes, OMS helps businesses improve their order workflows and boost efficiency in managing customer orders.

Order Management System: Market Size And Stats

Order Management Software Market size was valued at USD 2.95 Billion in 2023 and is projected to reach USD 3.17 Billion by 2030, growing at a CAGR of 5.48 % during the forecast period 2024-2030.

Order Management Software Market is estimated to grow at a CAGR of 5.48 % & reach US$ 3.17 Bn by the end of 2030

North America has emerged as a dominant region in the order management software market. This is due to its well-established and open market, offering numerous options for suppliers and service providers in the order management sector.

Most providers have a strong local presence, which improves their ability to cater to the growing demand for order management solutions. Industries like eCommerce, retail, and manufacturing have made significant investments in adopting advanced technologies, which is expected to drive further the growth of order management software in this region.

Why Should You Invest in OMS?

Whether an order management system (OMS) is worth investing in depends on your business’s specific needs. Here’s a breakdown of the pros and cons to help you decide:

Advantages of investing in an Order Management System:

1. Increased Efficiency

By using an Order Management System (OMS), businesses can automate order processing, reducing the need for manual work and making the fulfillment process more efficient. This efficiency improvement is a direct benefit of investing in OMS, saving time and resources.

2. Improved Accuracy

With an OMS, businesses can greatly improve order accuracy. By automating tasks like order picking, packing, and shipping, errors are minimized, ensuring precise order fulfillment. This increased accuracy is a valuable benefit of investing in OMS, ensuring customer satisfaction and loyalty.

3. Improved Inventory Management:

Another reason to invest in an order management system is OMS provides real-time visibility of inventory across all sales channels. This feature helps businesses optimize their stock levels, avoiding stockouts and overstocking.

4. Better Customer Service

The quick processing and delivery of orders, made possible by an OMS, contribute to better customer service. Meeting customer expectations for fast and reliable service is a significant benefit of investing in OMS. Satisfied customers are more likely to return and recommend the business to others.

5. Data-Driven Insights

An OMS offers businesses valuable data for analysis, allowing them to identify trends and make informed decisions. This data-driven approach to optimizing operations is a key benefit of investing in OMS, helping businesses stay competitive and responsive to market changes.

Here are some factors to consider when deciding if an OMS is right for you

  • Order Volume: If you’re handling a high volume of orders, an OMS can save you significant time and money.
  • Order Complexity: If you sell a variety of products or have complex fulfillment requirements, an OMS can help you manage the process more effectively.
  • Sales Channels: If you sell through multiple channels (e.g., online store, physical store, marketplaces), an OMS can help you centralize your order management.
  • Growth Potential: If you’re planning to grow your business, an OMS can help you scale your operations efficiently.

How Does Order Management System Work?

How Does Order Management System Work

The Order Management System (OMS) plays a pivotal role in ensuring that businesses can effectively process and fulfill orders. Let’s take a closer look at how the order management process of an OMS work:

1.Order Placement:

The process kicks off when customers place orders through various digital channels like online stores or mobile apps. The OMS acts as a digital command center, capturing these orders and securely storing them in a central database.

2. Order Processing:

Once an order is received, the OMS comes into action, directing a sample of tasks to prepare the order for fulfillment. This includes verifying inventory availability, determining the most efficient fulfillment location, and preparing the order for shipment.

3. Inventory Management:

Real-time inventory management is an identity of a robust OMS. It constantly updates inventory levels as orders are processed and fulfilled, ensuring that customers’ desired products are always in stock and ready to ship.

4. Order Fulfillment:

The OMS coordinates the picking, packing, and shipping of orders with accuracy and efficiency. It ensures that the right products are selected, carefully packed, and dispatched to the correct address.

5. Shipping and Tracking:

Once the order is packed and ready, the OMS generates shipping labels and arranges for carriers to pick up the packages. Customers are provided with tracking information, allowing them to monitor the status of their orders in real time.

6. Returns and Exchanges:

In the event of returns or exchanges, the OMS handles the process seamlessly. It processes refunds or replacements swiftly and updates inventory levels accordingly.

7. Customer Communication:

Throughout the entire process, the OMS keeps customers informed every step of the way. It sends order confirmations, shipping notifications, and updates on any changes to their orders, ensuring a transparent and satisfactory shopping experience.

8. Reporting and Analysis:

Lastly, the OMS provides businesses with valuable insights through extensive reports and analytics. This data helps businesses optimize their operations, improve customer satisfaction, and drive growth.

Top Features Of an effective Order Management System

Features of Order Management System

Choosing the right Order Management System is a necessary decision that can impact every aspect of your business. Here are key features you must consider before choosing one:

1. Centralized Order Management

One of the most essential features of a robust OMS is the ability to centralize order management. Imagine having all your orders from various sales channels—be it your online store, Amazon, eBay, or even in-store purchases—brought together into a single, easy-to-manage platform.

This not only simplifies the tracking process but also reduces the chances of errors, ensuring that your customers receive their orders promptly and accurately.

2. Real-Time Inventory Management

Inventory management can make or break your business. With this feature of OMS providing real-time inventory tracking, you can monitor stock levels across multiple locations, preventing dreaded stockouts or the costly mistake of overselling.

Automated inventory updates as orders are placed, fulfilled, or returned help maintain accurate stock levels, giving you the power to make informed purchasing and sales decisions.

3. Multi-Channel Integration

Integration is the key driver in the multi-channel retail industry. A good OMS should seamlessly integrate with various eCommerce platforms like Shopify, WooCommerce, and Magento, as well as marketplaces such as Amazon and eBay.

This feature of the order management system ensures that your inventory, orders, and customer data are synchronized across all channels, providing a unified view of your business operations.

4. Order Processing and Fulfillment

Efficient order processing and fulfillment are essential for keeping your customers happy. Look for an OMS that offers an automated order routing feature, which directs orders to the appropriate warehouse or fulfillment center based on factors like location and stock availability.

Additionally, streamlined pick, pack, and ship processes can significantly speed up order fulfillment, reducing the time it takes for customers to receive their products.

5. Customer Management

Customer satisfaction is essential. An OMS should allow you to maintain detailed customer profiles, complete with order history and preferences. Integration with customer relationship management (CRM) systems can further improve your ability to provide personalized service, turning one-time buyers into loyal customers.

6. Flexible Payment Processing

A variety of payment options is crucial for meeting customer preferences. Ensure your OMS supports multiple payment methods, including credit cards, PayPal, and other digital wallets. Integration with multiple payment gateways can also help streamline the payment process, making it easier for customers to complete their purchases.

7. Returns Management

Returns are an inevitable part of retail, but they don’t have to be a headache. A good OMS should have a feature that simplifies the returns process, providing clear guidelines for customers and easy tracking of return statuses. Efficient returns management can help maintain customer satisfaction even when things don’t go as planned.

8. Shipping Management

Shipping can be complex, but an advanced OMS can simplify it. Look for features like real-time shipping rate calculation, integration with major carriers (such as UPS, FedEx, and DHL), and the ability to generate shipping labels directly from the system. These capabilities can save time and reduce shipping errors.

9. In-depth analytics and Reporting

Knowledge is power. An OMS with robust analytics and reporting features can provide valuable insights into your sales performance, inventory turnover, and customer behavior. Use these insights to make data-driven decisions, optimize your operations, and identify new growth opportunities.

10. Security and Compliance

Protecting customer data and ensuring compliance with regulations is non-negotiable. Another reliable feature of OMS is having strong security measures in place, such as data encryption and secure payment processing. Additionally, it should help you comply with relevant regulations, like GDPR and PCI-DSS.

How Do You Choose Your Ideal Order Management System?

Choosing the right order management software (OMS) depends on your business’s specific needs. Here are some factors to consider:

1. Understand Your Business Requirements

Start by thoroughly evaluating your business requirements. Identify the current and future demands, including order volume, sales channels, inventory complexity, and customer expectations. Understanding these needs will help you select a system that fits seamlessly into your operations.

2. Essential Features and Capabilities

Look for an order management system that offers vital features tailored to your business. Essential functionalities include order processing, mobile inventory management, shipping integration, and detailed reporting. Ensure these features align with your specific business scenario for maximum efficiency.

3. Seamless Integration

Your new system should integrate software smoothly with your existing platforms like ERP, CRM, and eCommerce systems. Seamless integration ensures data integrity and compatibility across all your business processes, providing a unified view of your operations.

4. Choose the Right Deployment

Consider whether an on-premises or cloud-based order management solution best suits your needs. On-premises systems offer more control, while cloud-based solutions provide better scalability and easier maintenance. Choose based on your management preferences, scalability requirements, and maintenance capabilities.

5. Scalability and Adaptability

Select an order management system that can grow with your business. The software should handle increased order volumes and adapt to market fluctuations, including the addition of new sales channels and features. Flexibility is key to staying competitive in a dynamic market.

6. Evaluate Cost-Effectiveness

Analyze the total cost of ownership, which includes initial setup costs, ongoing expenses, and the potential savings from improved efficiency and reduced errors. A cost-effective system will provide a good return on investment by streamlining operations and minimizing software costs.

By considering these factors, you can narrow down your options and choose the best-fit order management software system for your business.

Develop a Custom Order Management System With Zealous

At Zealous, we recognize that the order management system is the backbone of many businesses, ensuring smooth operations and customer satisfaction. Our expertise lies in customizing these systems to your unique requirements, whether you need to streamline inventory management, automate order processing, or improve customer communication.

With our customized solutions, you can optimize efficiency, reduce errors, and ultimately drive growth. Trust Zealous to deliver a customized order management system that meets your business needs and exceeds your expectations.

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    Umang Baraiya

    I am currently working as a business analyst at Zealous System. I am experienced in working with stakeholders and managing project requirements, Documentation of requirements, and planning of product backlog.


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